FleetOz automates lead capture and closes deals faster using Gallabox's WhatsApp bot

FleetOz is an Indian B2B road travel management platform developed by Aurafox Solutions Pvt. Ltd. It offers a comprehensive solution for managing fleet operations, including bookings, subcontracting, communication, and billing.

The company is designed for organizations that:

• Own their fleet and need to manage internal vehicle bookings.
• ‍Wish to maximize fleet utilization by catering to internal use and subcontracting vehicles to customers.

FleetOz supports these organizations by providing tools for efficient booking management, communication, and billing processes.

The challenge

FleetOz, while being a tech-forward logistics company, faced a common yet costly challenge: their customers weren't responding to traditional outreach channels like emails or SMS—even when sent with important forms or links.

"Our operations team had to manually call and convince users to fill out forms. It was time-consuming, inefficient, and hard to scale," shared Dev Goyal, software developer at FleetOz.

The search for a better tool

While the FleetOz team had already worked with customer lifecycle management platforms like CleverTap, WebEngage, and MoEngage, they quickly realized those tools were focused more on event-based journeys and not purpose-built for WhatsApp-driven automation.

They explored Twilio, Wati, and even Meta's official docs, but these tools lacked either ease of setup or prebuilt flows optimized for WhatsApp engagement.

Why Gallabox?

FleetOz selected Gallabox for three compelling reasons:

Developer-friendly API docs

Gallabox's API documentation gave Dev's tech team the confidence that they could build a custom WhatsApp bot that aligned with their lead capture workflow. "We knew we could crack our bot use case because the API documentation was clear and actionable," Dev noted.

Plug-and-play WhatsApp bot flow builder

The initial setup experience was refreshingly straightforward. With Gallabox's drag-and-drop flow builder, FleetOz could launch their first WhatsApp bot without waiting on developers or backend customizations. While Dev acknowledges there's room for improvement in UX, the current framework got them from ideation to execution fast.

WhatsApp-first engagement

Unlike legacy CRMs and marketing tools, Gallabox is built for WhatsApp-first communication. This matched FleetOz's need to get real-time responses from users via a channel they actually use—drastically increasing engagement rates on form submissions and queries.

"We didn't want another email engine. Gallabox gave us a real WhatsApp-native solution," Dev emphasized.

The results

By automating WhatsApp communication and reducing manual form outreach, FleetOz achieved measurable improvements:

• 50% boost in team productivity4
• 8% increase in conversion rate for first-time users
• 20% reduction in marketing/ad spendOverall, Dev rates Gallabox's impact on business growth at 30%.

Final thoughts

For Dev, Gallabox proved to be highly functional for their specific WhatsApp bot use case. When it comes to recommending the tool to others, he maintains that Gallabox is a serious contender if you're looking to build on WhatsApp.

"Gallabox solved a critical gap for us — WhatsApp automation that just works."