TIL Limited boosts lead generation and customer engagement with Gallabox
2x
overall business growth
50%
increase in lead generation
50%
reduction in marketing spend
About TIL Limited
TIL Limited has been a cornerstone of India's material handling and infrastructure landscape since 1944. Known for building tough, reliable equipment that powers major projects across ports, railways, mining, and construction, TIL combines skilled craftsmanship with cutting-edge R&D. Headquartered in Kolkata with offices nationwide, it's a company proud of its heritage and its role in India's growth story.
Challenges before Gallabox
As India's infrastructure needs grew, so did TIL's customer inquiries. But the company faced mounting hurdles when it came to managing communication at scale:
Reaching customers quickly and consistently
- Communication relied heavily on phone calls, emailers, and physical visits. While personal, these methods were time-consuming and often delayed responses to potential buyers.
Fragmented outreach
- Cold calls and social media messaging lacked structure, making it difficult to nurture prospects effectively or track conversations across teams.
Strain on team bandwidth
- Sales teams were stretched thin, juggling follow-ups and repetitive queries instead of focusing on high-value opportunities.
Without a scalable system in place, TIL risked losing valuable leads simply because they couldn't be engaged fast enough.
Initial solutions tried
Before Gallabox, TIL tried to keep up using:
One-to-one outreach via calls, emails, and social media.
Traditional cold calling and physical visits to prospects.
These approaches worked to an extent but were manual-heavy, inconsistent, and costly. The lack of automation meant the team spent more time on repetitive tasks than on closing deals.
Why TIL chose Gallabox
The turning point came when TIL discovered Gallabox. Unlike traditional outreach, Gallabox provided:
Bulk messaging to instantly connect with a large customer base.
Chatbots and broadcasts that streamlined lead capture and customer support.
Automation that felt human, ensuring conversations stayed warm while cutting down manual work.
For a company operating across multiple industries and regions, Gallabox offered the scalability and reliability TIL needed to keep pace with its customers.
Goals with Gallabox
With Gallabox in place, TIL aimed to:
Generate leads more efficiently
Streamline customer communication on one platform
Automate repetitive support queries and follow-ups
Free up teams to focus on relationship-building and sales
Impact on business growth
The results were immediate and measurable:
5x increase in lead generation, thanks to instant engagement on WhatsApp.
10x boost in employee productivity, with teams no longer tied up in repetitive follow-ups.
5x reduction in marketing and advertising spend, with higher ROI from automated campaigns.
20% overall business growth, proving that better communication directly drives scale.
Gallabox helped TIL turn conversations into conversions, giving its sales teams the edge they needed to win in a competitive market.
Turning conversations into long-term partnerships
In the manufacturing and infrastructure sector, relationships matter as much as products. Customers expect clear communication, quick responses, and consistent support. By adopting Gallabox, TIL was able to deliver exactly that — without overburdening its teams.
What once required hours of manual follow-ups now happens in minutes. This efficiency not only saved time and costs but also strengthened trust with customers across industries.
Looking forward
TIL now sees Gallabox as a long-term partner in its growth journey. The company plans to deepen automation across customer support, personalize onboarding journeys for clients, and scale communication as demand increases.
With Gallabox powering its conversations, TIL is set to keep building stronger customer relationships while driving India's infrastructure story forward.
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