8 Ways Businesses Can Use WhatsApp for Customer Service
WhatsApp for businesses is currently one of the leading customer support communication platforms in the world. In 2022, several leading brands have chosen to create a customer service strategy that is solely focused on WhatsApp Business. If you’re wondering why? Then this article is just for you. Through this article, we’ll look at several reasons why WhatsApp is one of the most effective customer support platforms. Why Choose WhatsApp for Customer Service Over Traditional Support Methods? Trad
Customer Onboarding – A Complete Guide
It is no secret that the current business environment is highly competitive, and businesses need to do more to earn a customer’s trust. Most of today’s customers expect businesses to hold their hands and assist them throughout their journey. If businesses fail to do so, they will risk losing the customer. Therefore, satisfying the needs of a new customer and ensuring that they have a smooth customer experience can be seen as a critical component that will drastically improve a business’ long-ter
The importance of Average Handle Time in Customer Support
Average Handle Time (AHT) indicates the average time it takes for a business to handle a customer interaction. It is one of the most important customer service metric as it clearly shows the efficiency of a customer service team. If businesses take too long to handle customers, they will suffer from customer attrition and decreased profits. Similarly, if businesses have a low AHT, they will be able to improve their customer service operations and boost their revenues. Initially, AHT was a metric
The benefits of using Live Chat in the D2C sector
With the global D2C e-commerce market on the rise, a growing number of businesses are seeing the benefits of cutting out middlemen and engaging with consumers directly. The move to D2C has rapidly risen in the pandemic period because businesses are looking to increase profits and minimize unnecessary expenditure. This move is also based on the fact that D2Cs will have a better understanding of the pulse of the customers, which is a very important factor for survival during these pandemic times.
Why should Real Estate firms choose Live Chat?
No other sector has been hit as hard as the Real Estate sector during last year. We can clearly see that COVID has had a superior impact on the real estate industry, which is highly dependent on its customers. Therefore, real estate firms need to adapt to the current times and focus on growing their digital presence to capture the attention of customers. This sudden digital transformation might pose a significant challenge to both emerging and traditional real estate firms. To help those firms,
How to deal with today’s B2B customer support challenges
Customer support is important for any business, and it is especially critical for B2B businesses. Since B2B businesses deal with similar businesses, they are hard pressed to provide stellar customer support. This is because losing a single customer hurts B2B businesses more than B2C businesses, where increased volumes can make up for sub-par customer support. The increased pressure of operating in the COVID era compounds the customer support demands faced by B2B companies. In such demanding envi
Why Automate your Customer Support?
In today’s digital world, ‘Automation’ is the name of the game. Until a few years ago, automation was a term that was generally used by big businesses. However, the advent of latest technology has made automation a possibility for even small and medium businesses. We can clearly see that business owners have understood the value of automation. After all, it is an undeniable fact that automation brings several benefits to a business. With the whole world moving towards automation, more and more b
Live Chat can boost your Retail Business
Digital commerce is the future of retailing and the world has started moving towards digital retail due to the pandemic. As digital retailers continue to grow, the competition in the market has sharply risen. Due to this retailers are hard pressed to engage with their customers more frequently and ensure that they have a seamless customer experience in order to increase conversion. The main challenge is that today’s customer expectations are very high as they expect digital retailers to provide
How D2C businesses can benefit from WhatsApp Business + Lead Management + Live Chat
The D2C market has seen a revival in the current age, especially during the COVID pandemic. Direct-to-consumer (D2C) companies that directly sell their goods/services to their clients has significantly grown in the last decade. Since there are no middlemen, D2C companies can build strong relationships with their customers. This is one of the unique aspects of D2C businesses as large retailers will not be able to do it. Companies that capitalize on the same have a greater chance to succeed. In sh
Is your business texting-ready?
The world is communicating through text, is your business doing so? In the last five years, texting has gradually overtaken calling as the primary mode of communication. With the growing number of instant messaging tools, we can see that texting is here to stay. Since today’s customers prefer text-based communications instead of calls, businesses have no other option than embracing the change. As texting is a much easier form of communication, a growing number of businesses have started using in
Website Live Chat: The silent star of your online educational venture.
The pandemic made sweeping changes to our life and study-from-home is one such change. Before the pandemic, online education was limited to mostly higher and distance education. The sudden announcement of lockdown affected almost 500 million students in India and around 2 billion students worldwide. The traditional ‘blackboard’ education embraced technology moving all education online - from primary school to post-graduate studies. Meanwhile, the education technology services - Edutech industry
Messaging is the new tool for commerce. Here’s why your website needs a live chat feature immediately
Did you know more than 65 billion messages are exchanged on WhatsApp in a day? Facebook messenger clocks more than 10 billion messages a day! Email still accounts for its size, with 300 billion emails sent per day. Telegram and Signal are adding millions of users each month. Research reveals people spend 84% of their phone time on messaging apps. Given a chance, they'd rather text/chat than call. Businesses are not people, so they struggle to offer personalised service to chats and texts, wherea